Advertising Sales Executive

Advertising Sales Executive in Bournemouth - RESPONSIBILITIES The principal responsibilities of the Advertising Sales Executive are to generate advertising revenue and leads.To sell advertising space in allocated magazines whilst working towards a set team target / magazine budget. Also working to achieve page yields and revenues as discussed with their manager in order for the team to exceed the group target. Client Liaison To be able to work as part of a team to ensure that all potential advertisers are contacted and serviced on a regular basis by both phone contact and face to face meetings. To be responsible for maintaining a relationship with key clients and growing their business through cross selling / upgrading / added value etc. The Advertising Sales Executive will also be responsible for sourcing new business and establishing new contacts for the portfolio of titles. You must ensure you adhere to company advertising procedures at all times. To include completing and sending off a booking confirmation. Entering the details on to the correct spreadsheets. Chasing email confirmation from the client that they agree to our terms and conditions and accept the booking. Providing production with this confirmation. Updating contacts database To ensure that the individuals ACT database is kept up-to-date and that it is used to the full potential. All calls both incoming and out going are recorded and all correspondence is saved to the correct record. ACT will be used to monitor performance so it is essential that the Advertising Sales Executive has a full understanding of how the system works and that they keep their own individual records in a professional manner. Initial training will be provided on ACT. Market knowledge and competitor activity Initial training and guidance will be given on the set market place however once in the role; the Sales Executive must make it part of their regular routine to keep themselves updated of what Imagines competitors are doing (ie, reading through the competitor magazines!). You must have a good knowledge of how our magazines compare to the competition. The Advertising Sales Executive and the Advertising Manager act as a vital link between the magazine and its external clients wishing to advertise/promote their products in Imagine Publishings magazines. They must therefore always ensure they represent the magazine well at trade shows, presentations and during any client visits. Clients must be treated professionally and courteously at all times, and any disputes must be dealt with fairly and quickly. TRAINING Our client has a serious commitment to the long term development of all its staff and has created a comprehensive training plan, split into learning modules, which all staff, in some capacity, will be involved with. Mostly this is internal training, orchestrated and run by the Managing Director and Creative Director. Some of these training courses are mandatory, while others are by interest and invitation only. Salary Dependent on experience.

Location: Bournemouth
Salary: Training

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